Celebrating 69 Years as a Kando Creating Company

Since its inception in 1955, Yamaha has been synonymous with quality, reliability and cutting-edge technology. What started as a humble venture has transformed into a global powerhouse, spanning industries with innovative products like musical instruments, audio equipment, motorsport and marine products.

This July 1, we’re looking back on 69 years of achievements as all Yamaha companies around the world come together to celebrate the birthday of the brand we’re so passionate about. Yamaha Motor Canada has planned the perfect Yamaha Day for head office colleagues to rev up the celebration with off-road motorcycles, ATVs and side-by-sides at Horseshoe Resort in Barrie, ON.

In an ever-changing world, Yamaha Motor and Yamaha Music remain committed to pushing the boundaries of what is possible and creating Kando* moments for those who have made the brand what it is today – dedicated employees, customers and fans.

*Kando is a Japanese word for the simultaneous feelings of deep satisfaction and intense excitement that we experience when we encounter something of exceptional value.